+Platforms
Amazon makes up only about 30% of the total e-commerce market in the US. Other platforms are starting to see strong growth on their platforms. Are you making sure you're leveraging those platforms fully?
Amazon makes up only about 30% of the total e-commerce market in the US. Other platforms are starting to see strong growth on their platforms. Are you making sure you're leveraging those platforms fully?
Instacart has really emerged as one of the top Grocery Delivery Services in the US. Have you checked to see if your catalog is optimized with the right content across all retailers on the platform. I can help ensure it is; and also help put together a full marketing and promotional strategy for growth on the platform.
Walmart has really stepped up their e-commerce efforts after acquisition of Jet.com. Given their online and offline infrastructure, they are positioned extremely well to provide a great omni-channel shopping experience for their shoppers. Let's make sure you're setup well to win on the platform.
Great platform to run ads on Retailers that don't have their own self-service advertising capabilities. Retailers like Target and FreshDirect have partnered with Criteo to enable sponsored ads on their sites. Not a lot of brands are leveraging it yet. Great opportunity to get ahead of the competition on those platforms.
Google Search and Shopping Ads are still as effective as ever to drive traffic to your product page. I can help put together ad campaigns to fully leverage Google's Advertising capabilities.
Can help put together full funnel ad campaigns on Facebook and Instagram to reach relevant audiences and move them through the funnel to purchase.
You need someone who really understands the brand and the competitive landscape to help you put together a strategy to win against the competition.
Instead of just managing your ad spend and sales, you will have someone who’s looking at the full P&L and pulling the right levers to optimize for profitability.
With 10+ years of experience in the e-commerce industry and managing multiple businesses, you get someone more experienced than you’d typically get with an agency.
Unlike agencies that have multiple teams working in silos, you’ll have one person oversee all aspects of your business so they know what they’re optimizing for.
You will have someone who will work hand in hand with your internal team on different aspects of the business whether it’s content creation or logistics issues.
Agencies have to charge at a certain level for the model to make sense. You’d typically see lower fees with a consultant as they have really low to no overheads.
